AI SEO

What Is Generative Engine Optimization (GEO)? Generative Engine Optimization, or GEO, is the practice of shaping your website content so that AI systems like ChatGPT, Claude, Perplexity, and Google's AI Overviews choose to cite it when answering user questions. Traditional SEO was built around ranking on a results page. GEO is built around getting mentioned inside an AI-generated answer, where there is no scrollable list...